Lead the commercial engine of a luxury 5-star hotel in Sydney, overseeing Sales, Marketing, Events & Reservations

About the Role

A rare opportunity has arisen for a dynamic and strategic Director of Sales & Marketing to join a luxury 5-star hotel located in the heart of Sydney. This flagship property is known for its premium positioning, distinctive personality and elevated guest experience.

This role is the commercial heartbeat of the hotel. You’ll lead and inspire a talented team across Sales, Marketing, Events and Reservations to drive performance and brand presence across all channels. With full responsibility for commercial strategy, you'll shape how the hotel is seen, experienced and booked—locally and globally.

Key Responsibilities

• Lead the development and execution of commercial strategies to optimise revenue across all segments
• Manage and motivate high-performing teams across Sales, Marketing, Catering & Events, and Reservations
• Oversee the creation and implementation of bold, on-brand marketing campaigns and activations
• Own customer relationships, account management and market positioning
• Lead pricing, forecasting, and channel optimisation in partnership with Revenue and Ops teams
• Develop compelling digital, PR and content strategies aligned with brand objectives
• Leverage loyalty programs, partnerships and events to increase visibility and customer engagement
• Represent the hotel at key events, trade shows and industry forums
• Set performance goals, provide coaching and drive a culture of excellence

What You’ll Bring

• Proven success in a senior Sales & Marketing leadership role within a luxury hotel environment
• Strong understanding of market segmentation, digital marketing and sales conversion strategies
• Commercial acumen combined with creative flair and brand sensitivity
• Confident communicator and presenter, comfortable influencing stakeholders at all levels
• Passion for hospitality and a track record of developing high-performing teams
• Ability to think both strategically and operationally, with attention to detail and follow-through
• A collaborative approach, balanced with independent drive and initiative

What’s in it for You

This is more than a job. It’s a career-defining opportunity to leave your mark on one of Sydney’s most iconic luxury properties.
You'll enjoy a range of market-leading benefits including:

• Annual bonus and incentive programs
• Private health cover
• Birthday leave and sabbatical leave options
• Enhanced superannuation
• Career progression and leadership development pathways
• Discounted hotel stays and F&B across a global network
• Flexible working and wellbeing support
• Recognition programs and exclusive travel perks

Life with the Works

Our Client believes people are the true luxury in hospitality. They invest in their team through holistic wellbeing, continuous development and meaningful career opportunities. This is a place where work and life go hand in hand, and where your ideas, energy and individuality are not only welcomed—they’re celebrated.

Apply Now

If you’re ready to lead with purpose, drive results, and shape the future of luxury hospitality in Sydney, we’d love to hear from you.

JOB REFERENCE #3918711